Pressroom

Creating an Educational Impact with your LED Video Display

At a live event, everything surrounding you contributes to the experience. For example, LED displays can have an immense effect on the enjoyment and engagement of your audience. What’s not often considered are the operations behind the scenes that make it happen. Whether it be pre-game intro videos to fan prompts and more, it takes a team to execute seamlessly and effectively.

Turning Game-Day Into Curriculum

When schools consider investing in a video display or LED scoreboard, the first thought is usually the game-day experience—bigger energy, louder cheers, and unforgettable moments. However, the potential value of a scoreboard extends far beyond athletics. With the right approach, it can become a powerful educational tool that can involve every student, and help them gain real-world experience in technology, media, communication, and more.

From Athletics to Academics

Behind every highlight reel, hype animations, and instant replay is a team of people making it happen. When those roles are filled by students, game-day becomes a classroom. Operating and managing a digital scoreboard allows students to develop skills they’ll use in college, careers, and beyond—turning an athletic investment into a curriculum-aligned resource.

Career-Ready Learning Opportunities:

• An LED scoreboard creates a stage for students to explore a variety of career pathways:
• Project Management & Broadcast Journalism – Planning and producing a game-day script.
• Graphic Design & Marketing – Designing visuals, motion graphics, and sponsor ads.
• Videography & Journalism – Shooting live video, creating highlight reels, and streaming events.
• Event Hosting & Public Speaking – Serving as live emcees or announcers.
• Technology & Operations – Running the control room, managing content, and syncing displays.

Just like athletes on the field, students in these roles learn teamwork, problem-solving, and adaptability. When all of of these roles flow together in unison, your school can host an event that is fluid and not feeling static or robotic, keeping the audience enthused.

Graphic Design in Action

A scoreboard’s digital canvas is an opportunity for design students to see their work come to life in real-time. Instead of working on theoretical assignments, they can produce visuals that directly impact school spirit and the fan experience. These projects not only bring excitement to the crowd but also provide students with hands-on experience that translates directly into graphic design, marketing, and advertising careers. Graphic design within scoreboard production is more than creative play—it’s career training disguised as school pride.

Digital displays thrive on visuals. Students interested in design can create:

• Animated team introductions
• Player headshots and stat templates
• Fan prompts and logo animations
• Interactive sponsorship ads and event templates

Sponsorships

Students can even collaborate with local businesses to design sponsored content, gaining professional experience that strengthens their portfolios.

The Control Room as a Classroom

Students working in a control room experience what it’s like to be part of a live broadcast team. They learn to cue replays, manage multiple content feeds, and keep everything running smoothly during the high-pressure environment of a game. With responsibilities like syncing displays, managing playlists, and integrating third-party applications, students gain confidence in both technical and organizational skills. For those considering careers in broadcasting, event operations, or even IT support, this is a practical, immersive learning lab where mistakes become lessons and successes become résumé highlights.

The control room is the heartbeat of game-day production. Here, students can:

• Run live video and replays
• Manage content across multiple displays
• Create and organize playlists
• Experiment with third-party integrations

With training and guidance, students gain practical skills in production technology—skills relevant for careers in broadcasting, IT, and event management.

Videography and Live Streaming

With the rise of live-streamed events, videography has become more important than ever in schools. Students interested in journalism, media production, or film can operate cameras, edit footage, and produce content that is broadcast both to the stadium and to online audiences. They can craft pre-game hype videos, highlight reels, or player interviews that showcase their storytelling abilities. Streaming school events also expands access to families and alumni who can’t attend in person, giving students a real audience beyond their peers. In this way, a scoreboard becomes a platform not only for sports coverage but also for student creativity and communication skills.

For students drawn to storytelling, digital displays open doors to broadcasting and journalism. They can:

• Operate cameras during live games or events
• Edit pre-game hype videos and highlight reels
• Produce feature stories and player profiles
• Stream live events to reach a larger online audience

This hands-on approach builds confidence while aligning with ISTE-approved educational standards, ensuring students are learning relevant, in-demand skills.

Empowering Students Through Experience

Handing production responsibilities to students is more than a teaching strategy—it’s a way to build ownership and confidence. Students gain pride in their work when they see the crowd respond to a video they created or hear cheers sparked by their fan prompts. Teachers benefit, too, by being able to connect curriculum with hands-on projects that resonate with students’ passions. The experience helps young people discover whether a career in media, production, or technology is the right fit for them, and even if it’s not, the skills they gain—like problem-solving, communication, and time management—are universally valuable. These experiences can become stepping stones to internships, scholarships, and professional opportunities down the road. While it might seem easier for staff to handle event production, putting students in charge creates an unmatched learning opportunity.

Hands-on experience helps students:

• Channel passions into meaningful work
• Build confidence in their abilities
• Discover whether a career path is right for them
• Gain résumé-ready experience that sets them apart

More Than a Scoreboard

An LED digital scoreboard may start as an investment in athletics, but its potential is much greater. It creates energy on game-day, but it also creates a unique classroom where students prepare for the future. It can connect athletics with academics, entertainment with education, and community pride with career readiness. Your scoreboard isn’t just a tool for keeping score. It’s a launchpad for creativity, a hands-on learning lab, and a pathway to student success.